Research and Development

Currently we are in the R&D stage of our product, we have collectively met as a group a few times, where we have discussed ideas for the project and so far we have agreed that the remix of a song called Black Gloves by The Bloody Beetroots (Originally by Goose) set to the video featuring a DJ, Real Moments the world wants to forget, and the kids with spray-paint (detailed in The Five Stages of Production). The idea was combination of my original idea and another girls idea. The idea for the Real Life moments was when we were told our idea lacked substance and motivation. We also had the idea that maybe we could zoom out from someone's eye at the end, when there is a nuclear explosion, to reveal the world as a boy sees it, or as nothing but a dream.

When first thinking about my original idea i watched the video for Stress by Justice, the video for One More Time by Daft Punk and the video for Declaration of War by Hadouken!

My first idea for a music video was for a song called Therapy by Relient K. The music video opens with the intro to the song playing as their is a shot of the sun through the trees. The camera then pans to the band who are playing in an open field under a large tree. The band is a stereotypical five piece band that would all be wearing bland colours, to emphasise the beauty that is around them which is the subject of the song. The other part of the video depicts people making their way through the field in order to watch the band play. The video closes with the song playing to the audience in the dark under candlelight.

My second idea was a music video for a song called Painting Flowers by All Time Low. The music videos opens with a focus pull onto the band. The main aspect of the video is special effects, as the video is shot entirely in the same style as seen here:

Except instead of the car, the video would be shot with nothing just the band with leads visible playing their hearts out. The second aspect of the video is, in the same style, a shot of a man in a back to front cap and a bandana covering his face, spray painting an abstract flower onto a wall. The third aspect of the video is for the video closes. it closes with a close up of a beautiful girl with red lipstick on, when the camera finally reaches her face. It is revealed that she is crying.

My third idea was for a song called Killing In The Name which is a remix of a previous christmas number one single and it is instantly recognisable to anyone who keeps up with modern music. It basically depicted a 17 year old playing music in a mind tunnel on his decks. This part would change up with various different lighting. The second part depicted a gang running around spray painting the artist's name onto the walls of a popular area. The video would end with a shot moving to the beat of the song, finally showing a stencil of the artist's name.

All in all my pitch went well as it was chosen to be combined with another idea and then built on. I felt that my teacher reacted well to it other than the obvious lack of motivation for these anarchic events, which was subsequently sorted out. the group chose to combine my idea with a girl in my group who had thought up a rave with an "End of the World" motif. All in all, in think we have made a lot of progress and i think that we chosen an idea that is simple and effective.

Declaration of War by Hadouken!